Transformation Nation, and we’re not talking Dr. Oz.

Consumers. They are the ones who have the most influential say in what production practices are put into place for livestock production and animal welfare practices. And these consumers are talking to their food retailers. Lately, we have seen more and more retailers put policies in place that require their supply of meat to be […]

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“Pink Slime” not eye-appealing? Neither is caviar.

If you don’t read anything else about this post, please read this line: LFTB is just beef. It’s safe -  not eye-appealing – but nether is caviar. LFTB, short for lean finely textured beef, has been dubbed by the media as “pink slime”. Sure it sounds gross. Makes my stomach churn. But here are the […]

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McDonald’s new ads feature farmers

McDonald’s is focusing on quality ingredients and the farmers who provide them in its new ad campaign. In December, they shared a 15-second preview clip featuring potato farmer Frank Martinez and his crops. Last night, I saw a commercial featuring Steve Fogelsong who provides beef to McDonald’s for their hamburgers. The ads remind me of […]

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A “Screwy” Success Story

Part 8: A part of history that is not as common – or not talked about much – is the eradication of the screwworm that caused a lot of damage to the cattle herd (and humans!) in the past. For all of the reasons listed below, the story of screwworm eradication is one of the […]

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Cattle Rode Rails

Part 6: To read the previous five parts of this series, click here. Railroads were extremely important to the expansion of the beef industry and the start of exporting beef. When the steam engine  and technology of railroads came about in the early 1800s, the options were endless in moving large, heavy cargo – livestock […]

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Livestock ID/traceability important for export markets

When I was in Japan in July for the Nebraska corn-fed beef mission with the U.S. Meat Export Federation (USMEF), we had the chance to visit a large and very nice supermarket. In that supermarket, it specifically partitioned out the different countries that the meat was from: U.S. beef in one section; Aussie beef right […]

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Support eating local by expanding definition of local

I wanted to share this article written by my uncle in response to an “Eat Local! Week” in Boulder, Colorado. He told me, “I was rather amazed that the leaders of their local food movement only consider Boulder County as their local environment. Unless they tear out their patios to raise more sweet corn, they […]

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The Pioneer Woman | Agvocate

Thanks to my wonderful sister-in-law, Lindsay, for introducing me to The Pioneer Woman and her blog. P-Dub, as she sometimes calls herself, is a self-proclaimed city girl now ranch-wife and mom. She is an excellent writer, shares about homeschooling, cooks healthy and hearty food, and a great photographer. But what I love most about her […]

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NYC “meating-up” Mondays

“Meatless Mondays” are just too mundane for Chef Christian Ragano of New York Central restaurant in the Grand Hyatt New York. According to Meatingplace.com, the culinarian has turned the idea on its head and introduced “Meat-filled Mondays” at his popular Midtown eatery. As reported by the NY1 all-news channel in New York, the Monday menu […]

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